With the launch of the Alteryx AI Platform for Enterprise Analytics, Alteryx enlisted the help of Deep Vibe for detailed animated explainers breaking down everything that the robust platform has to offer. Alteryx had just completed a brand refresh to compliment the reimagined platform and the accompanying tagline.
A collaborative process working closely with interdepartmental teams at Alteryx led to the development of multi-layered explainer videos and cut-downs. Additionally, Deep Vibe led the exploration and subsequent refinement of a brand new animated logo and sonic ID to be used across all creative.
These explainers have generated over 450K views on YouTube.