Deep Vibe partnered with Jack Morton to create an ambitious brand campaign for Hyland featuring cutting-edge virtual production technology. This comprehensive campaign included :30 & :15 video spots plus matching radio commercials, showcasing the power of extended reality (XR) and cinema robotics in modern advertising.
Working at StudioLab, we deployed a hybrid approach combining full XR virtual production, advanced camera tracking, and strategic green screen techniques. This allowed real-time lighting adjustments and seamless client collaboration while maintaining maximum post-production flexibility—a perfect marriage of innovation and practicality.
The campaign demonstrates how virtual production technology can transform traditional advertising, creating immersive brand experiences that were previously impossible or prohibitively expensive.
How do you create a breakthrough brand campaign using cutting-edge virtual production?
Jack Morton and Hyland needed a campaign that would stand out in a competitive market while demonstrating innovative creative capabilities. The challenge: integrate extended reality (XR), cinema robotics, and virtual production techniques into a cohesive brand story that delivers both visual impact and strategic messaging across multiple formats—all while maintaining budget efficiency and client collaboration throughout the process.
Deep Vibe deployed a revolutionary hybrid virtual production approach:
Our hybrid methodology at StudioLab allowed us to capture the magic of virtual production while preserving the creative control needed for high-stakes brand work. The result: a campaign that pushes creative boundaries while delivering practical, scalable content across :30, :15, and radio formats.
Their name says it all. DV has deep creative chops. Deep production know-how. Deep animation skills. Spend some time with their highly collaborative team — I have no doubt that they will make your concepts bigger and bolder
What happens when you spend a day with the #1 slot influencer on YouTube? Deep Vibe found out when a cold email turned into one of the most-watched videos in Vegas Matt channel history.
We embedded with Matt, EJ, WBG, and the crew at the iconic El Cortez Hotel & Casino—capturing high-stakes spins, heart-warming fan interactions, and the authentic casino chaos that has made Vegas Matt & Friends a YouTube phenomenon with over 1 billion total views.
The result? A cinematic "day in the life" documentary that viewers called "a mini Netflix doc" while still preserving the raw, unscripted energy that defines the channel. With 845K+ views, 28K+ likes, and thousands of comments praising the production quality, this became the most-viewed long-form video on the Vegas Matt & Friends channel.
How do you elevate a gambling vlog into cinematic storytelling without losing authenticity?
Vegas Matt wanted to take his content beyond standard casino vlogs—creating something that captured the personality and chemistry of his crew while maintaining the spontaneous, unscripted magic his 1M+ subscribers love. The challenge: deliver polished, documentary-style production without making it feel overproduced or losing the raw energy that built his audience.
Deep Vibe deployed a documentary-style approach with strategic restraint:
Whoever FILMED THIS AND EDITED THIS SHOULD NEVER EVER GET FIRED!
This looked like a mini Netflix doc! The editing and cinematography were next level.
Deep Vibe returned to PegaWorld 2025 in Las Vegas to create an immersive visual experience for the Innovation Hub—pushing the boundaries of creative technology to deliver one of our most technically sophisticated installations yet.
Across 36+ LED screens in a complex multi-vantage spatial layout, we delivered dozens of modular animations, impossible 3D worlds, and AI-accelerated assets at 12,800×2,300 resolution. Every technical innovation served the narrative: turning abstract enterprise concepts into cinematic experiences that made attendees stop, look up, and feel a sense of awe.
The result: attendees walked in not knowing what to expect and left with a sense of wonder—exactly the experience Pega wanted for their Innovation Hub.
The Challenge:
Design and deliver a multi-screen animation ecosystem spanning 36+ LED screens—one that serves story first while leveraging cutting-edge technology to create an unforgettable attendee experience. The content needed to work from any viewing angle, maintain freshness across multiple event days, and transform Pega's brand language into spatial storytelling at massive scale.
How Deep Vibe solved it:
Deep Vibe made this so simple and amazing and elegant....and everyone gave me all the praise.
They deliver baby!
Deep Vibe created a revolutionary AI integration that transforms creative collaboration. Our Custom Voice Agent combines ElevenLabs' voice synthesis with intelligent knowledge management, creating personalized AI advisors with authentic brand voices.
↑ Try our AI advisor above - experience Deep Vibe's breakthrough voice technology in action.
How do you build AI that truly understands your creative DNA?
Most AI assistants are generic. Creative teams need AI collaborators that understand their aesthetic, methodology, and history - delivered through authentic brand voices that represent their philosophy.
The Deep Vibe Creative Advisor features custom voice cloning with brand-optimized parameters. Our integration connects voice generation, knowledge management, and conversational AI into unified workflows.
Key Innovations:
Every interaction becomes part of your evolving knowledge base. This creates a creative partner that thinks, speaks, and understands like your team.
Jack Morton came to us with an awesome concept that they had pitched to Hyland and Valtteri Bottas (to much excitement). What if we captured Valtteri's performance data as he ripped around a track and used it to inspire an original music track. They knew what they wanted to achieve but they were looking for guidance in the path to get there.
Deep Vibe jumped into action, not only sketching out how we would handle the technical challenges and creative opportunities but also expanding the vision of how this incredible collaboration could be so much more visually ambitious.
This project engaged all of our favorite muscles. Creative Technology, Data Visualization, Pre Visualization, Complex Visual Effects, Unreal Engine, Custom Music Composition, Storytelling, Kinetic Editing, and more...
JMW, Deep Vibe, Green Sky & HiFi Project collaborated tightly from kickoff to delivery resulting in a ground breaking campaign that was an instant hit with fans and the media.
Tech Tackles Cancer celebrated its 10th anniversary with an unforgettable night at The Sinclair in Cambridge, bringing together Boston's tech community for a cause that matters. Deep Vibe served as the official production partner, delivering comprehensive video production, livestreaming, and motion graphics that transformed a fundraising concert into a multimedia experience.
The event featured 14 tech executives trading boardrooms for rock stardom, including performances from leaders at ContentSquare, Infoblox, and AtScale. Through the power of music and community, the night raised record-breaking donations for pediatric cancer research organizations.
Deep Vibe's end-to-end production capabilities ensured every moment was captured, broadcast, and enhanced with dynamic visual storytelling—executed entirely with our in-house team as a pro bono contribution to this vital cause.
How do you turn a charity concert into a broadcast-quality production?
Tech Tackles Cancer needed a production partner who could handle the technical complexity of a live music event while maintaining professional quality for remote audiences.
The challenge: capture the raw energy of 14 live performances, manage real-time streaming to a global audience, and create a cohesive visual brand that elevated the entire experience—all within the constraints of a charity event.
Deep Vibe deployed comprehensive production capabilities:
Working alongside partners Receptor/Matt Smith and SiliconANGLE & theCUBE, we proved charity events don't have to compromise on quality. The result: record-breaking donations and content that continues to drive awareness for pediatric cancer research.
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If you’re looking for a vendor, keep looking. If you’re looking for a partner, you’ve found them.
Death, taxes, and Deep Vibe. That’s three things you can count on.
You can choose to hire Deep Vibe or you can make a bad choice. Good luck.
What really sets Deep Vibe apart is how they get the data analytics and AI world.
It feels like they really understand me and what I'm trying to do.
Deep Vibe is my go-to agency when I need help producing high-quality, deeply compelling video content.
Their commitment to excellence and the enthusiasm they bring to each project is unmatched and a real game-changer.
You could do worse. Really, you could do a lot worse.
Pound for pound, dollar for dollar, no one will get you more quality, care, and great partnership than Deep Vibe.
Everything they produce is truly a work of art, and somehow just gets better and better every time.
To keep it simple - if you want mind blowing stuff, see the Deep Vibe crew.
Deep Vibe: the shortest distance between 'what if?' and done.
If you’re looking for a vendor, keep looking. If you’re looking for a partner, you’ve found them.
Death, taxes, and Deep Vibe. That’s three things you can count on.
